职位描述
主要职责:
创意内容创作:协助设计社交媒体图片、海报、广告等各类营销物料。
- 利用AI图像/视频生成工具(如Midjourney, Stable Diffusion, Runway, Pika,Dreamina等)协助进行创意发散、初稿生成和效果优化。
- 协助撰写和编辑中文营销文案,如社交媒体等。
市场调研与竞品分析:协助收集行业趋势、市场动态及竞品的营销活动信息,并进行初步的梳理与分析。
数据整理与行政支持:整理营销活动的核心数据(如曝光量、点击率、参与度),并制作成可视化图表用于汇报。协助整理部门会议纪要、工作简报。
职位要求:
办公技能: 熟练使用Microsoft Office。
软件技能: 熟练掌握PS、AI等设计软件,并有使用AI生成工具(如Midjourney, Runway, ChatGPT等)的经验
学习能力: 对学习和探索新工具、新技术有强烈的自驱力和好奇心。
沟通协作: 良好的中英文沟通能力,注重细节,有责任心和团队合作精神。
专业要求: 专业为设计、艺术、市场营销或相关领域的本科/研究生优先。
key responsibilities :
Creative content creation: Assist in designing social media pictures, posters, advertisements and other marketing materials.
- Use AI image/video generation tools (such as Midjourney, Dreamina, Stable Diffusion, Runway, Pika, etc.) to assist in creative divergence, draft generation and effect optimization.
- Assist in writing and editing Chinese marketing copy, such as social media.
Market research and competitive product analysis: Assist in collecting industry trends, market dynamics and marketing activities of competitors, and conduct preliminary sorting and analysis.
Data collation and administrative support: Collected core data of marketing activities (such as exposure, click-through rate, participation) and made visual charts for reporting. Assisted in compiling meeting minutes and work briefs of the collation department.
Job requirements:
Office skills: Proficient in Microsoft Office.
Software skills: Proficient in PS, AI and other design software, with experience in using AI generation tools (such as Midjourney, Runway, ChatGPT, etc.)
Learning ability: strong self-drive and curiosity for learning and exploring new tools and technologies.
Communication and cooperation: good Chinese and English communication skills, attention to detail, responsibility and team spirit.
Major: Design, art, marketing or related undergraduate/postgraduate major is preferred.
工作地址
上海市/上海市/浦东新区 耀龙路1358弄E2栋3号708单元